CHIOTURE JAPAN

Established in 2019 in the vibrant city of Shanghai, CHIOTURE takes its name from the words “chic” and “capture.” The brand creates makeup products with trendy colors to help everyone express their individuality. CHIOTURE has gained recognition in Japan with its adorable packaging, flattering shades and creative collaborations. Bestsellers include the Good Morning Lip Serum, a hydrating lip gloss that offers a high-shine finish, and the Paw Pad Blush, a silky powder blush that gives skin a beautiful glow.